Daily News Briefing - Wednesday, January 6, 2021
Industry News
 What CPG brands can learn from DTCs about improving holiday sales - Digital Commerce 360 | 12/18/2020
 How COVID-19 Vaccine Could Affect CPG - Convenience Store Petroleum | 12/21/2020
 Coca-Cola Revisits Subscription Model; Latest CPG Company To Embrace The Digital D2C Future - | 01/5/2021
 Marketer of the Year: Unilever - Marketing Dive | 12/9/2020
 Hive Brands Aims To Become The Whole Foods Of Sustainable Products - | 01/6/2021
 Getting Ahead of the Curve with Sustainable Packaging as the Pandemic Continues - Packaging Strategies | 12/21/2020
  Tyson Foods brings plant-based meats to its Jimmy Dean brand - Food Dive | 01/6/2021
Industry News
Digital Commerce 360 | December 18, 2020
Byline: Paul Palmieri
Reach: 215k
are stealing market share from iconic consumer packaged goods (CPG) brands. But too many CPG brands focus on what they must lose that they
Convenience Store Petroleum | December 21, 2020
Reach: 137k
How COVID-19 Vaccine Could Affect CPG | January 5, 2021
Reach: 566k
Coca-Cola Revisits Subscription Model; Latest CPG Company To Embrace The Digital D2C Future
Marketing Dive | December 9, 2020
Byline: Peter Adams
Reach: 120k
the groundwork for these successes well before COVID-19 altered how the CPG business works. The company kicked off 2020 by committing to
Sustainability | January 6, 2021
Reach: 599k
for socially responsible products. Nielsen also estimated that the U.S. sustainability market will hit $150 billion this year. “We really
Packaging Strategies | December 21, 2020
Byline: Shira Horn
Reach: 32.1k
, beverage and personal care consumers are more likely to look for sustainable options. Retail channel also plays a role. Stylized packaging
Food Dive | January 6, 2021
Byline: Christopher Doering
Reach: 154k
The rollout of the Jimmy Dean breakfast sandwiches is the latest move by large CPG companies to do just that. Nestlé introduced its first U.